The online retailer executed a 20-for-1 stock split on Friday, bringing the per-share price down from $2,440 at the end of last week to an opening bell price of $125 on Monday, the first day of trading on an adjusted basis. Previously existing shareholders received an extra 19 shares (so, 20 total) for each one they owned prior to the split.

Stock splits are a common — and often welcome — maneuver to immediately increase the pool of potential investors. The more potential buyers of a stock, the more confidence its current owners can feel in the balance of supply/demand. It’s micro-investing, without the inferiority complex or the barrier to entry. Clark then posted the email he sent to his team. See all that below.

Email to team below pic.twitter.com/c8Ao46VvaJ — Dave Clark (@davehclark) June 3, 2022 So far, the new stock split seems to be working. As of this publishing, AMZN shares are up about 2 percent. The company has a $1.27 trillion market cap. Sign Up: Stay on top of the latest breaking film and TV news! Sign up for our Email Newsletters here.